Showing posts with label Keyword Phrase. Show all posts
Showing posts with label Keyword Phrase. Show all posts

Friday, January 21, 2011

Tool: Google Keyword Tool (A Beginner's Guide)

In an earlier post, Keywords: The Amazing Category, I mentioned how important keywords are.

They are important to the Internet Searcher, because they keep the Internet from being littered with too much junk. We all use the Internet, because it usually is such a useful tool to help us find whatever we need. If we kept getting answers to every question, EXCEPT the one we’re asking, we’d stop using the Internet. It would no longer by useful to us or anyone else.

They are important to the Internet Marketer, because it helps us avoid doing a lot of work without there being any chance of giving us the results that we want. Even if we are not lazy, none of us want our work to be wasted.

Understanding keywords help us work more intelligently.

Thursday, January 20, 2011

Quick Tips: Google Places (Google Map)

Google Places/Google Map are an entirely different animal, it seems.

While nobody ever REALLY knows what Google values, many of us have pretty good ideas.  Many of these are derived from a common sense perspective.  Essentially, we figure Google to like what us, as readers like.

We like to read at pages that answer the questions we wanted to find.  It helps if a lot of other people have had good experiences with this before we ever got there.  We like it to be easy to read the material, and we want to be able to find everything we want without having to strain ourselves.

Google (and the other search engines) cover this pretty well.

However, the rules seem to change for Google Places listings (which also go to Google Maps, too).

Thursday, January 13, 2011

Offsite SEO: Blog Commenting

There are two names to the Offsite SEO game:
  1. Generate Traffic
  2. Create Backlinks
Now, "Generate Traffic" could be an immediate response, or it could be a slow cooking approach with a lot of branding.

The main thing, though, is creating backlinks.

We can use OTHER people's blogs to create backlinks or generate traffic to our site.  We can simply leave comments on their blogs.

Careful!  There is a right way and a wrong way to do this!

Should we just post comments, anywhere?